Jay Servidio Articles
June 02, 2010
Jay Servidio Founder Teleteria on Marketing for
By: Jay Servidio
I could like to begin by stating that I never recommend a ppc promoting
campaign for a new porn site. I feel that a site would run for 6-9
months so that we can track the traffic to be capable to discover
the key phrases that change to members for your particular site.
Each and every site has its own math and particular key phrases
that change better. It is imperative that this info be known before
than the launching of the campaign or the vert majority of your
money will be wasted.
On the subject of PPC you first need to come up with a list of
key phrases that pertain to your product. When you enter them into
your Google Adwords account you need to put them into the proper
match setting. Google automatically puts them into Broad Match which
means if your selling footballs and someone searches for how to
treat athletes foot Google will run your ad and waste your money.
So elect either term Match which means the searcher has to come
approximately your key term or singular Match which means it has
to be a perfect spot on match of your key term.
Your ads should be simple and to the point. You need to create
one ad for each key term so whatever they search for they find the
term in the ad and key word. This will give you a high conversion
ratio and success.
Start with a low budget and monitor your results many times a day.
I in my opinion have a screen open to my Adwords account constantly
besided a window to Teleteria.
You need to understand which phrases change to clients and
which phrases dont so its a consistent planting and weeding. Within
90 days you should have a good feel for this. Google has an extraordinary
support mechanism on their site and they likewise have a Google
Adwords certification class you can take online. Each and every
morning is a new chance to read and learn. This education is the
equvilent of combining law school and medical school together. This
education never ends and is vastly more complicated that you can
imagine from the outside looking in. But it may be had if you put
in the effort daily. understand that progress is measured in traffic
and ultimately in dollars. Everything we do to get involved with
and market our sites is measured at the end of each and every day
in dollars. How much traffic did we get today? How much money did
we make out of the traffic?
Each time you find an term that converts well expand on the term
to include a broader interpretation of the term in the hopes of
capturing more of the good traffic. constantly be on the lookout
of adding the bad traffic to the negative key words category thereby
increasing the money you spend on the good and decreasing the traffic
you spend on the bad. The site that I Jay
Servidio get involved with have had a transformation by ways
of the years as I get better and better at approaching Google.
About the Author
Jay Servidio started his career in the telecom industry. Having
worked for MCI, Sprint and AT&T in various sales positions starting
from telemarketing up to national accounts. His ability to manage
accounts always had him in the top 3% of his peers. Wanting more
challenge Jay Servidio started Teleteria in 1994 to resell 900 and
970 numbers and offer custom adult website packages. Teleteria quickly
became the industry leader in the adult design business and Jay
Servidio started teaching classes about the business in NYC and
Toronto monthly which led to guest speaking at trade shows and conferences
all over the world. He has been written up in many periodicals such
as a front page article in The Wall Street Journal. Teleteria also
builds gaming and commercial sites and can be found at www.teleteria.net
or call toll free 1 866 408 8694.
(ArticlesBase SC #2526825)
Article Source: http://www.articlesbase.com/
Servidio Founder Teleteria on Marketing for Porn Sites